Danessa Myricks & Makeup By Mario - Beauty Innovation
Artist created brands usually think outside the beauty box.
In the case of Danessa Myricks Beauty & Makeup by Mario they seem to think in terms of not only aesthetics and performance but workflow, systems and getting to photoshoot perfect looks that would take several steps on set in fewer steps through accessible products.
To me these two are examples of brands who have seen the lay of the beauty land and are here to innovate and empower the every day makeup wearer to be their own makeup artist and to do it with ease.
When shopping for products by artists, context is important.
It may be fun to join the conversation around an exciting launch, but if you’re looking for something in particular - it’s best to seek that out instead and sit out the hype of the moment.
If you compare Makeup by Mario Soft sculpt to a full coverage foundation, you’ll think it’s a terrible foundation. It is however a beautiful multi-use system for glowy candlelit skin that looks approachable irl.
If you compare Danessa’s Blurring Balm Powder to your fave glowy sheer skin tint, you’d think it was a terrible skin tint.
What it is: An innovate product that fuses the benefits of powder into a creamy balm delivering that coveted skin finish look to people who want more than sheer coverage and have oil or combo skin.
Final takeaway:
When shopping for products, being aware of the context and brand intent behind a launch can make a world of difference. It can be the difference between finding a new fave, your next HG or saving a ton of cash.